In 2016 I changed my path to experience more of this Life and to channel other aspects of my creative skills.
My role as Assistant Manager with Orchidya covers a number of different areas within the business and I rarely touch the flowers! I secure new commercial clients, design installations and their safe execution, and execute digital marketing campaigns to develop our brand and superior reputation. I oversee all orders, quotes and commissions, ensuring that the business runs smoothly and efficiently and I make sure that our customers receive outstanding, professional service.
The nature of flowers means that every day is bright, colourful and perfumed in line with the seasons. Flowers connect with people on a personal level on a daily basis, bringing joy and beauty. Clients have included Facebook, ghd, The Standard Hotel London, Percy & Founders, Monica Gallettis' restaurant Mere as well as numerous demanding A-list celebrities.
ROLEAssistant Manager + Events Coordinator
• Floral installation & bid designer
• Managing administrative aspects of Operations and Facilities
• Sourcing and managing external vendors
• Facilitating communication and cooperation between all departments
• Screening CVs, conducting phone and in-person interviews, on-boarding, new employee orientation
• Managing HR database, e.g. holidays, new hires, departures, addresses, contacts/emergency contacts, etc.
• Event strategy planning
• Logistics
• Statutory regulations and Health & Safety
• Outstanding Client/Customer service
ACCOMPLISHMENTS
• Spearheaded the partnership with Floom, a startup floristry agent, leading to a 100% increase in online sales
• Established company branding standards to ensure the brand is professionally represented at all times in all communications
• Designed all print collateral
• Established new long term relationships with multiple high end clients
• Designed numerous successful proposals for private and commercial floral installations
• Designed and executed engaging email marketing campaigns
• Optimised delivery efficiency at peak times to ensure maximum profit
• Ensured professional customer/Client service for every commission
• Hand delivered 500 white peonies to George Clooney (ok - to Shaq his head of security)
